LINCOLN — No, it was not an April Fool’s joke. The Breakfast Runza promotion was real and it led to a high demand at the one Lincoln location it was offered at on Wednesday, April 3.
On social media on April 1, Runza Restaurants announced that the Breakfast Runza would be available at one location.
Those who dismissed it might have been surprised when Runza announced on April 2, that the one-time promotion would be available starting at 8 a.m. at the 56th and Holdrege St. in Lincoln.
Runza announced they were raising funds for youth hunger organizations and customers were asked to bring a cash donation to help benefit those in need.
The rush for the breakfast item was well anticipated, to the point Lincoln Transportation and Utilities announced that LTU Traffic Engineering will separate commuter and restaurant traffic with traffic cones around the northbound lane.
A traffic map was even released to show how drivers could access the location from the north.
The planning was well worth the time, because traffic attempting to access the drive-thru stretched around the building and well down 56th St.